
The Challenge
Achieve was asked by Viacom, the parent company of Paramount Pictures and MTV, to join both Paramount and MTV on two separate projects. The goal of the projects were to provide Drupal Architecture and Engineering services, and asses the viability of the two projects the companies were currently working on.
Each website had unique challenges of its own, but the performance and scaling issues were pervasive and significant on both sites. Achieve came into the MTV project after Phase One had been implemented and were greeted with a litany of coding issues. Most notably, the past developers did not follow Drupal best-practices and the code base needed to be re-architected and re-engineered.
The Solution
Achieve Internet completed a thorough analysis of the code base and project roadmap. Achieve then delivered an extensive analysis suggesting refinements and enhancements to the Drupal Architecture. Both projects incorporated Flash front-ends and Drupal CMS, which require a much greater deal of PHP programming and extensive experience in web development. MTV’s Virtual World project also had a proprietary e-Commerce component that integrated tightly into the Virtual World experience. Both sites had very complex programming and architectural issues to be dealt with. Luckily, The Paramount project was still in its infancy and Achieve was able to put the developers on the right architectural path from the onset.
The Result
Ultimately, Viacom moved forward with The Paramount project because Achieve was able to implement stringent best practice standards that their internal developers could follow in an effort to optimize the site. The MTV project needed a much more monumental overhaul and was subsequently shut down due to Viacom’s inelastic budget constraints.
Achieved
MTV and Paramount were given much needed software development support on run away projects, which ended up saving both companies considerable time and money. Achieve’s guidance helped to refocus the development teams and provided realistic and attainable goals that underscored each company’s value proposition to their target markets.

