The affiliate marketing group of Univision Communications Inc. came to Achieve Internet with a capacity issue. Even though Univision has their own web development team based in Florida, their affiliate marketing group in Los Angles found the lead time and the flexibility of producing web-based projects not conducive to their needs. Tasked with promoting subscriptions in the Latino market for their cable provider client, the affiliate marketing group focuses on monthly newsletters and multi-channel giveaways.

The first project presented to Achieve Internet was a giveaway run by the TuTv team. They needed to build a mini website that could display the promotion, ensure the rules were read and understood, collect basic and detailed demographic information and finally provide an interface to dissect and extract the valuable data collected. The backbone to this website was the detailed demographics collection which used true/false, multiple choice and open field questions. Of course a promotion has a limited audience and time frame so Achieve had to build a system that could handle multiple promotions starting and finishing at different times.

In addition to giveaways and promotions the Univision affiliate team also sends out a monthly newsletter to their counterparts at companies such as Time Warner, Cox, Comcast, Qwest and Cablevision. The newsletter is recreated every month with a new theme and all new content. After a strenuous approval process Achieve sends five different versions of the newsletter to five separate regions of the county each month.

Since the project's inception participation in the Univision promotions has increased 500% and readership of the newsletter has doubled.