Director of Marketing

About Achieve

Achieve Internet is a leading enterprise software product and solution provider with over 20 years of experience. Our core business is developing API Strategy, building API solutions, and creating world-class API Portals. Our product lines include an advanced API Portal and an API Security platform. Both are offered as a SaaS solution with the portal also available in a standalone version. We need someone to lead our Marketing efforts in support of the launch of these new products.


We are currently seeking candidates for a Director of Marketing. The ideal candidate will be a forward thinking, accountable and creative individual with experience marketing B2B SaaS and professional services companies with a high growth focus. Join the Achieve team and make delivering innovative solutions part of your extraordinary career.

Job Responsibilities of the Director of Marketing:

Knowledge and Expectations of a Director of Marketing:

Life at Achieve as a Director of Marketing:

Benefits that Achieve offers to the Director of Marketing:

Requirements

  • Evaluate current market, Achieve Internet and Apiboost product and services offerings

  • Create a comprehensive Marketing plan focused on the highest impact channels to drive product awareness and new business opportunities

  • Develop specific plans for product launch, inbound marketing, and outbound marketing sales efforts

  • Plan and develop brand messaging strategy including blogs, webinars, eBooks, B2B social media, website SEO, paid advertising and video creation and editing

  • Launch marketing planning and execution of SaaS materials

  • Create and maintain online technical/user guide

  • Support SDR/ADR

  • Develop and execute inbound sales lead campaign

  • Prepare client facing materials including SOW/proposal templates, software demo videos, slide decks, and one pagers

  • Event planning and execution, in person and virtual

  • Manage and monitor marketing costs and budgets

  • Experience with marketing B2B SaaS

  • Experience with professional services companies

  • Experience with digital technologies (web development, API management)

  • Ability to create comprehensive marketing plans

  • Ability and desire to keep up with technical trends

  • Accountable to senior management

  • High growth focus

  • Knowledge and ability to work independently

  • Emphasis on work/life balance

  • Strong focus on teamwork

  • Opportunities for learning

  • Openness from management on ideas and initiatives

  • Focus on trust, integrity, and respect

  • Competitive pay

  • Health insurance, dental insurance, life insurance, and long-term disability

  • Vacation time accrued on a bi-monthly basis

  • Paid sick time

  • 401K plan

  • Employee investment

  • Bachelor’s degree in marketing or related field of study

  • 10 years’ experience in B2B software product and services marketing

  • SaaS product marketing experience

  • Understanding of latest marketing tools and techniques

  • Track record of successfully deploying marketing campaigns and measuring outcomes

  • Experience effectively collaborating with all levels of an organization

Posted 2021-05-25

Employment Type

Full-time

Job Location

Remote
Remote, TN 37205
United States